AMERICAN GIN: Bold Innovation and Iconic Cocktails

American gin is where innovation and tradition collide. From the birthplace of the Dry Martini, co-invented by John Rockefeller, to modern craft gin with unique botanicals, the U.S. has transformed gin into a cocktail powerhouse. Gin Fizz, Negroni, and the Gin & Tonic all owe their rise to American ingenuity, making gin the number one spirit for cocktails.

The gin boom exploded with Hendrick's launching the first premium New Western gin in the U.S., while pop culture icons like Snoop Dogg helped elevate the spirit’s fame. American gin continues to lead in creativity and flavor, offering a refreshing twist on a timeless favorite.